The best thing ever is placing an order for food from the comfort of your own home. But there are times when it can be difficult because some delivery platforms charge high taxes and commissions, which raise the total cost of the order.
The Indian government supported ONDC (Open Network for Digital Commerce) to stop this from happening and offer people a less expensive alternative.
Restaurants can sell their food directly through the network, eliminating the need for intermediaries like Zomato, Swiggy, and others.
It is to be noticed that ONDC is an organization that permits various types of organizations to straightforwardly sell their administrations and ought not to be mistaken for an application.
Swiggy and Zomato are without a doubt the top players in the Indian food delivery market. However, there is also a third player who has been active in the market for some time, albeit just recently beginning to gain prominence.
The service is a project of the Ministry of Commerce and Industry, Government of India, and is known as ONDC (Open Network for Digital Commerce). On the other hand, Zomato and Swiggy are both private businesses.
What is ONDC?
Incorporated in December 2021, ONDC makes it possible for clients to order meals, clothing, movie tickets, groceries, electronics, and other items and services with only one click. Notably, when someone orders food through ONDC, the restaurant does the delivery without the need for a middleman (in this example, Swiggy and Zomato).
How to utilize ONDC?
The Play Store does not offer a separate app for it. Clients must, subsequently, explore ondc.org to utilize it. Likewise, it fills in as UPI, and that implies it very well may be added to existing applications, for example, Paytm, PhonePe, Meesho, and so on.
Paytm users can also take advantage of the service. To place an order for food from a restaurant, users must type ONDC into the search bar.
Where did it initially begin?
ONDC began first in Bengaluru in September 2022. However, it has now reached multiple cities.
Is it less costly?
ONDC is a lot cheaper than other platforms like Zomato and Swiggy. On ONDC, for instance, an order costs only 147 rupees, whereas, on Swiggy and Zomato, it could cost 212 rupees.
How to use ONDC?
Just head over to Paytm and type ‘ONDC’ in the hunt bar or look to the actual lower part of the home screen. The ONDC store will then appear, and several options, from the food store to groceries and cleaning supplies, will appear on the screen. Go to ONDC Food and look at the food you’re trying to order from a restaurant before placing your order. You will then, at that point, see various cafés and can arrange your #1 food online simply in the manner in which you do with other food conveyance stages.
For requesting food, type ONDC Food and look at the cooking that you are attempting to arrange. It also shows you restaurants to choose from, and, like Zomato or Swiggy, food is delivered to your door. Even though ONDC is new, not all restaurants are selling food through it.
What advantages does it offer to customers?
A wide range of products from various brands and local businesses are available for exploration and purchase. Through ONDC, consumers have access to goods from a variety of categories, including fashion, electronics, beauty and personal care, home and decor, and food and beverage.
Also read: E-Commerce Has Changed Our World. But How?
To shop through ONDC, clients can open purchaser applications like Paytm, Mystore, Craftsvilla, Zest Cash, Meesho, Magicpin, and Pincode.
Simply opening the buyer application and searching for the desired product is all a buyer needs to do. The application likewise shows the close by nearby stores and retailers in light of the client’s area. In the wake of choosing the store, one can investigate the costs and submit a request.
Benefits for sellers
Through ONDC, local businesses and sellers can compete with e-commerce giants like Flipkart and Amazon. They can be found online by customers thanks to the network, expanding their reach. Buyers and sellers can conduct transactions without having to use the same application as ONDC. Additionally, a seller is free to use any ONDC-compliant application to conduct business and is not bound by the specific policies of an e-commerce platform.